Businesses only looking at economic data to judge where in Africa to invest are similar to blinkered horses who only see a fraction of the entire picture.
In On Africa's 2017 Africa Country Benchmark Report (ACBR) presents the most comprehensive view of the intermingling factors that impact one another in the real, complex world of national growth, like balls careening on a snooker table. Social factors influence business growth, while business performance affects a society’s welfare, with political implications.
Five key business “takeaways” from the 2017 ACBR derive from many factors but all provide important signals for understanding conditions that influence business success in Africa. ACBR does more than list data. Analysis of 34 international indexes and 30 key indicators — nearly 20,000 data points in total — separates transitory developments from the permanent conditions that hinder or boost a country’s business climate.
Lesson 1: Overcoming regulations by expanding market freedoms reaping business benefits
Lesson 2: Diversifying from commodities is key to business growth
Lesson 3: Technological advancement sparks business growth
Lesson 4: Military spending is bad for business
Lesson 5: Look to democracies for better business performance
Global Chamber members receive a 20% discount on the ACBR by using the code GLOB-CHAM-ACBR. Click HERE.
And to read more about the five important lessons for the business community that emerge from the ACBR’s holistic approach to African data, click for a more detailed blog post HERE.