The Export Journey with President Riad Nizam of Master Electronics

Posted by: Doug Bruhnke on Friday, May 24, 2019

We were treated to a wonderful presentation and discussion on exporting and success in a family business at this recent event at Global Chamber®. Our special thanks to President Riad Nizam for sharing the journey by Master Electronics as they've gone from exporting in one and now to many dozens of countries.

We learned that their international business experience has been challenging and exciting, and ultimately rewarding and full of additional opportunities.

Master Electronics is one of 26 U.S. companies to receive the 2019 President’s “E” Award for Exports. The recognition is for select companies that demonstrate a sustained increase in export sales over a four-year period.

'Make everything personal," said Riad Nizam, President of Master Electronics. Riad's worldwide team works hard to understand their clients and make their experience as good as it can be. His father started the business 40 years ago and they are approaching US$300 million in revenue, with a sizable amount of their business as exports.

Over half of their website hits are from around the world, and sales are catching up to those percentages.

UPS has played an important role in helping not only with shipping but also in the redesign of their e-commerce warehouse.

Thank you to Squire Patton Boggs for hosting the event. And special thanks to UPS for collaborating on this event.

Read more below about Riad. Master Electronics

Riad Nizam is the President of Master Electronics, a family-owned business celebrating over 50 years as a leading top quality electronic components distributor.  Riad received his B.S. from UC Santa Barbara, in Business/Economics and has over 15 years of increasing career level experience in the industry. His sales-driven background consistently inspires new, visionary solutions for customers and suppliers, all while encouraging an entrepreneurial mindset with his team members. Riad is an active member of YPO, pursuing a lifelong commitment to learning, developing impactful business relationships, and fostering global expansion for Master Electronics. Riad loves traveling with his wife and children to new places all around the world.



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