Transformation from Industry 4.0 to Cities 4.0

Posted by: Doug Bruhnke - Global Chamber on Wednesday, April 8, 2020

We discussed the transition of Industry 4.0 to Business 4.0 and now to Cities 4.0 in a recent Global Chamber® globinar, with two global digital transformation experts.

Matthew Hoffer of Spire Strategies attended Davos and shared the discussion there. It included how cities are implementing "Smart Cities" models worldwide, discussed by Raj Muppala of AInfinity.

Hear and watch the discussion HERE.

Interestingly at Davos, the possibility of a pandemic disrupting the world as it has was not of highest concern to those attending. Listen as Matthew explains more about the discussions... and how to move past that.

Matthew's conversation on the comparison between the pandemic 100 years ago and now was really interesting!

Digitalizing infrastructure is extremely timely right now given Covid-19 and the challenges for local governments. How many cities have a data management officer? Very few, and far fewer than there will be in a year.

There will be some positive outcomes that result, for instance...

  1. Will communities restore their faith in experts? Quite possibly.
  2. Economies will be redesigned, with plenty more working from home.
  3. With governance, there's more opportunity for trust in institutions.
  4. Technology advances will be embraced, creating global changes.

In addition to the questions discussed in the 60 minutes, here are some additional questions post-event from Raj.

  1. How can we create opportunities to include more root level people like street vendors without knowledge about operating their businesses in smart solutions?

Answer: Smart solutions brings efficiencies to citizens in various facets like transportation, better health and governance. Its success is greatly influenced by collaboration from citizens, governments. And I feel governments have responsibility to bring value-add opportunities into this process. Smart solutions on government adminstration and taxation, can look at bringing easy-to-use enhanced benefits in the tax system, and this can help small businesses including street vendors.

  1. Great point about leap frogging. Where's the best place to deploy limited capital? 5G?

Answer: Innovation isn’t a fast track way for developed countries with infrastructure. Developing countries can take advantage in the innovation and leapfrog to bring value to its citizens with better services, without the need to invest huge capital. Its not necessarily to implement new generation technology like 5G. Countries like India have shown significant progress in mobile and digital technology, in the path of innovation.

  1. How important is Digital Social Responsibility in Business 4.0? How can government help in establishing benchmarks for companies operating with big data apart from obvious legal amendments?

Answer: Digital social responsibility and ethics is vital, and governments have to engage with wider groups in reviewing the processes, setting up the standards including in ethics for companies to cater to the emerging big data world, and for citizen's data protection.


00:00 – Multi-Metro Globinar begins

  • Matthew Hoffer - Co-Founder at Spire Strategies
  • Raj Muppala - CEO at AInfinity

00:30 – Q&A Session

01:00 - End

Speakers Bio 

Matthew Hoffer - Co-Founder at Spire StrategyAs a trusted digital transformation strategist, Matthew had repeated success achieving new growth pathways for a diverse portfolio of public and private sector organisations. He has advised clients across strategy, organisational structures and data-led functions to enable the successful digital transformation of key business units. Speaking six languages and having lived, worked and traveled in every continent, his global awareness has enabled him to work with organisations across the world to bridge cultural divides and simplify complexity. Matthew co-founded Spire Strategy to work with leadership teams across industries to translate their strategy-led philosophy into a personalised transformation roadmap. 


Raj Muppala - CEO at AInfinity. Raj Muppala is a Business Executive, Entrepreneur helping businesses optimize value from Digital Transformation with AI. Raj has over 18 years of experience in various roles in IT & Business at Fortune 100 companies. Over the last few years, Raj has helped big enterprises with an efficient AI strategy and methodology to implement explainable AI solutions to increase ROI.

To address the big need for companies with ‘Explainable AI applications’, Raj has started an Innovative AI company AInfinity, to help businesses address complex challenges (on Risk, Customer Insights, etc) with Explainable AI solutions rapidly and securely using their innovative (visual with & no-code) AI platform (with data integration, AI models and analytics.


Moderator: Doug Bruhnke - Founder/CEO of Global Chamber®Doug is an international entrepreneur, speaker and investor dedicated to helping members of Global Chamber® reach new markets across metros and borders more successfully. He is a two-time expat with Dupont in Tokyo and Singapore with over 30 years of global business experience in nearly all countries and segments. Doug is a regional advisor for U.S. Global Leadership Coalition and a member of collaborating international groups including the Arizona District Export Council. He has a B.S. in Chemical Engineering from University of Utah and an EMBA from Michigan State University.

About Global Chamber®: Global Chamber® is a growing and collaborating community of CEOs, executives and leaders in 525 metro regions around the world... connecting member businesses to new opportunities and advancing growth and success. It's the only chamber of commerce in the world operating in hundreds of locations that helps exporting, importing and investing members to connect through warm introductions to clients, partners, projects and resources. Global Chamber® is a registered trademark of Global Chamber, LLC.






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