GGBP Program 1: Five Options to Access Foreign Markets, Session 4
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GLOBAL GROWTH - BEST PRACTICES (GGBP) Programs
Program 1: Five Options to Access Foreign Markets and the EFE Methods to Assess
Session 4 of 4: 5 Methods of Market Entry – Pros and Cons of each method
This session is part of the second program of the Global Growth - Best Practices (GGBP) Series that consist of six Programs addressing all you ever wanted to know in International Business. The Global Chamber and Coaching Professors have teamed up to offer this series for the benefit of businesses exploring new markets. Learn full details about the series HERE.
Five Options to Access Foreign Markets and the EFE Methods to Assess
How did you select the countries were you are conducting international operations? What method did you use to compare your selection to other potential countries? Did you quantify your choices? What macro variables did you consider and what weight did you assign to each one of them in the in the decision making process? It is interesting how the selection of a foreign market is often the result of personal preferences or just a response to unsolicited foreign orders. With the EFE method you will no longer have to wonder what country or countries you should select for your company - you will have an actual ‘number’ to compare each country that you are considering. After quantifying your country selection process, you will then participate in a detailed discussion and examination of each Foreign Market Entry Method., thus assessing the best method of market entry for your company product and service, and its planned evolution. A Power Point document will be distributed to each participant with week details.
Session 1-2 (Sept. 4th) – Macro variables behind foreign country selection
Session 1-3 (Sept. 11th) – How to select and assess a Foreign Market – the EFE Method
Session 1-4 (Sept. 18th) – 5 Methods of Market Entry – Pros and Cons of each method
Zoom in from Anywhere!
A ZOOM link will be delivered after registration. Seminars will be at 8am PST / 11am EST and last for 1.5 hours.
Prof. Roberto Ancis - CEO/Founder at Coaching Professors LLC. 'Prof.' ROBERTO J. ANCIS - B.S. Physics, MS Chemistry and Computer Science, MBA Marketing, Management and International Business. University instructor, researcher, business and technical marketing consultant since 1981. Nationally and internationally known for his seminars in business development, sales, marketing, branding, consumer psychology, direct marketing, distribution marketing, outreach and Internet strategies. Having taught International Business for the past 37 years in Graduate School of the University of Phoenix, to MBA candidates, the CEO and founder of Coaching Professors, Inc. has advised and provided guidance for many foreign companies to successfully enter the United States and for U.S. companies to expand their reach outside U.S. national boundaries. Since 1981, he has also offered workshops and seminars in corporate and personal effectiveness, to over 60,000 participants.
About Coaching Professors LLC: Coaching Professors experience in International Business includes Importing/ Exporting, Joint Ventures, Foreign Operations, and Licensing. Since 1981, the company worked extensively with many foreign clients who entered the U.S. market and with domestic companies wishing to expand internationally in Central America, South America, Australia and Europe. Coaching Professors worked directly with Foreign Consulates and Trade Missions located in the U.S., including the Quebec Trade Mission, The Danish Royal Consulate, The British Consulate, the Italian Trade Missions, the Thailand Trade Mission, the Indian Consulate. The company provides advisory in strategic business development, marketing, sales re-engineering and consumer psychology and since 1981, it has helped over 1,000 commercial clients, both domestically and internationally. Consulting Professors Online (a fully owned subsidiary of Coaching Professors, Inc.) provides Online programs that address Core Business Topics, Advanced Business Advisory, and Personal Self Development Programs; in selected foreign countries, the e-Seminar division provides U.S.. Market Entry programs under the name ‘The Bridge’ TM for companies interested in the U.S. market.
About Global Chamber®: Global Chamber® is a growing and collaborating community of CEOs, executives and leaders in 525 metro regions around the world... everywhere... connecting member businesses to new opportunities while advancing business growth, regional progress and global success. Global Chamber® is a registered trademark of Global Chamber, LLC