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Globinar Global Marketing Roundtable

Date: April 11, 2025
Location: 
Zoom
Contact: Global Chamber

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Globinar Global Marketing Roundtable
Build a Stronger Brand Series: The Power of Storytelling in Branding—How to Tell a Compelling Brand Story

  • Friday, April 11th at 8am PT / 11am ET / 3pm Accra / 4pm London / 50pm CET / 6pm Tel Aviv + Kiev / 6pm Nairobi / 7pm Dubai / 8:30pm Mumbai / 11pm Singapore
  • Saturday, April 12th at 12am Seoul + Tokyo / 1am Sydney

We’re excited to introduce our 12-Month Marketing & Branding Series, designed to help you strategically grow your brand, engage your audience, and drive real business results. 

Join us for Month 2 of the Build a Stronger Brand Series: The Power of Storytelling in Branding—How to Tell a Compelling Brand Story. In this engaging session, we’ll explore how to use storytelling to build emotional connections, craft a narrative that resonates with your audience, and strategically leverage storytelling across marketing channels. Whether you're a founder, marketer, or business leader, you’ll walk away with actionable insights to make your brand more memorable and impactful.

Speakers:

Meg Seitz - Founder and CEO of toth shop
 
Meg Seitz is the Founder and CEO of toth shop, a global communications agency that focuses on a human, holistic approach to branding and marketing, content and storytelling.

She holds a Bachelor of Arts in English from Kenyon College and an MBA from Wake Forest University School of Business as well as a variety of certificates ranging from high performance mindset to crisis communications from institutions including Yale University, the Department of Homeland Security, and IDEO.

She is a Double Drucker, having placed within the Top Ten two years in a row for the Peter Drucker Challenge, sponsored by the Global Peter Drucker Forum. In November 2018, she traveled to Vienna in November to accept the award and contribute to a panel moderated by the Management Editor with the Financial Times.

In the last five years, she crossed the Carrick-a-Rede rope bridge in Northern Ireland, took in Vienna from the top of St. Stephen's Cathedral and London from the top of St. Paul's Cathedral as well as hiked in Jackson Hole, Sedona, Montana, and Maine.

She is a new member of the Daughters of the American Revolution - family research proved Daniel Decker, her great-grandfather x8, served patriotic service for the state of New Jersey in the war for Independence. 

Susan Lindner - Founder and CEO of Innovation Storytellers

Susan Lindner
 is the Founder and CEO of Innovation Storytellers, a leading innovation storytelling consulting firm. She is a highly sought-after keynote speaker, workshop leader, messaging strategist, storytelling coach, and the world’s leading expert on innovation storytelling. Susan draws from her initial experiences as an anthropologist and international aid worker in rural Thailand in the 1990s, where she shared stories that helped at-risk populations disproportionately affected by AIDS to slow the virus’ spread. Today, as a 20-year communications expert, she is committed to using those same storytelling skills to inspire innovation leaders everywhere to become incredible storytellers and ensure that their innovations get the resources, runway, and recognition they deserve.

Susan is the host of Innovation Storytellers, a weekly podcast that takes the mystery out of how to communicate breakthrough ideas to the people who matter most. Every week, Susan interviews top global innovation leaders from companies like Amazon, Bloomberg, Cisco, Corning and Tesla about the stories that moved their innovations past the boardroom, lab and production line into our lives.

Susan speaks at global conferences, consulates, and trade organizations and has worked with C-level leaders and teams from over 60 countries at Fortune 100 companies like GE, Corning, Citi, AT&T, Arm & Hammer on their innovation storytelling strategies. The result? Those innovation leaders become incredible storytellers who go on to change the world. Susan is driven to ensure every breakthrough idea reaches its finish line through powerful stories that connect to every listener and power that brilliant idea forward.

 

Ignacio (Nacho) Villoch - Innovation Managing Director of the Silver Economy Hub and Chair of the Malaga Chapter of the Global Chamber

Graduated in Law and specialist in international marketing, in addition to several postgraduate degrees ( IE, Columbia, Georgetown), he has lived and worked on 4 continents in managerial positions in the financial industry;

An all-terrain communicator, Nacho Villoch is an active generator of content on Innovation, Talent, Sustainability, digital transformation, to which he has been professionally dedicated for two decades, a field in which he has built a proven reputation. He is currently Innovation managing director of the Silver Economy Hub and Chair of the Malaga Chapter of the Global Chamber.

Author of business novels such as “Diana´s Adventure: Innovation and Entrepreneurship Against All Odds” and “Yago's Challenge: In Search of the Sources of Talent. In 2021, He has published “A brief history of the Future” connecting innovation of the past with a compelling vision of the future.

.A pioneer in the use of social networks and social media, in 2016 he was awarded by the Linkedin social network as the Top Social Executive in Spain and Portugal, he has been awarded as the +Influencer in Human Resources and listed by Forbes Magazine as one of the top 40 Futurists in Spain.

Regular guest professor in sustainability, innovation, entrepreneurship, and digital transformation programs of business schools and inspirational speaker and facilitator in institutional, academic and corporate events. He is member of the advisory board of several start Ups and enterprises.

  


About Global Chamber

Global Chamber® is a diverse, innovative and positive worldwide platform for CEOs, executives, investors and industry leaders across 195 countries and 525 regions around the world to find opportunities and effectively empower growth, success and progress. We're the only chamber of commerce operating in hundreds of locations that delivers strategic connections, information and resources to facilitate exporting, importing and investing across regions and borders, while addressing climate change and advancing sustainability. Be global and UNSTOPPABLE! Global Chamber® is a registered trademark of Global Chamber, LLC since 2014.

 

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