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China Market Entry 2022. TO GO OR NOT TO GO.
Get clarity on how to enter the China market and plan your first steps with this 4-day workshop webinar series run by leading China Experts, Kristina Koehler-Coluccia and Manfred Steinkellner.
Register HERE
Episode 1: Importance of market share, market potential and competitors
October 3rd @ 10am CET
For any business it pays to know your market, especially if you are planning to establish an operation in China. Whether you are trying to assess the level of market demand before releasing a new product or service, choose the best city(s) in which to sell, simply try to understand what factors will influence customer spending or analyze what your competitors are already doing in-market, data is a key ingredient in your recipe pack that will truly help you to understand your customers’ needs and expectations and how to gain market share in an extremely competitive environment.
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Episode 2: The China business models, and the financial resources needed
October 4th @ 10am CET
What holds companies back from setting up an operation in China? The answer is the lack of information and knowledge on what is legally possible and understanding the financial resources needed to invest in the operation to run successfully. The recipe pack for this module includes:
- The types of business models that exist
- The financial resources one needs to start and run the operation
- The challenges of running the operation and solutions to counter them
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Episode 3: An empowering ecosystem of people
October 5th @ 10am CET
You cannot go to China alone. You will need to invest in people to advise, implement and grow your organization in China. The first individuals on your China team will be VITAL for your company’s success in China. The recipe pack for this module includes:
- Who are the key individuals to start your operation?
- Where are they located – in or out of China?
- The scenarios for employing people in China
- What is the cost of having these people on board?
- What are the challenges and solutions in building this network of people?
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Episode 4: How to create your action plan on a Live Q&A
October 6th @ 10am CET
In this episode we are going to share how you can create your action plan for 2022. We would ask each participant to share your 3 action points for the next 90 days. And create the WeChat/WhatsApp group to mastermind and keep you accountable on your progress.
Register HERE
Hope to see you there,
Kristina
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