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Globinar Marketing and Branding 2 of 3: Social Media Impact Across International Regions

Date: December 3, 2021
Location: 
ZOOM
Phone: info@globalchamber.org

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Globinar Marketing and Branding

Part. 2 of 3: Social Media Impact Across International Regions

Friday, Dec 3rd at 8am PT / 11am ET / 4pm London / 8:30pm Mumbai

Join this 3-part Global Chamber® multi-metro meetup series on global marketing and branding -- get a peak into regional trends and opportunities in a conversation with members from around the world. Moderated by Kuntal Shah Warwick, Global Advisor at Global Chamber®.

Speakers

  • Lon Safko - Speaker, Author (24 books) and Global Amazin'
  • Alina Toderascu - VP of Marketing for CYPHER LEARNING
  • Amanda Davis - Chief Idea Officer of Hudson Davis Communications

Sessions include:

Marketing trends in emerging markets - Nov. 16th: Learn about the latest in marketing channels and practices that get results, including tools, resources and automation.
 
Social media impact around the world - Dec 3rd (this session): Learn about the main social media platforms in use, the crazy, the fun, and fantastic examples that produce active engagement.
 
Optimizing eCommerce in a post-covid world - Dec. 14th: Let's discuss the value of eCommerce in these regions and how in-country and exporting companies are thriving in the post-pandemic world. 

 

Biographies

Lon Safko is a serial innovator, inventor, bestselling author, speaker, trainer, consultant, and is the creator of the “First Computer To Save A Human Life” as coined by Steve Jobs, Apple, Inc. That computer, along with 18 of Lon’s inventions are part of the permanent collection of the Smithsonian Institution in Washington, D.C. along with 30,000 of Lon‘s professional papers. Lon also has 14 inventions in the collection of The Computer History Museum in Mountain View, CA. Lon starred in the first ever PBS Television Special on social media, “Social Media & You... Communicating In A Digital World”.

Lon developed the world’s first “voice recognition”, “voice synthesizing” and pioneered home automation, with the physically challenged in mind. He is also the designer of the archetypes for the Apple Newton world first PDA, and Microsoft’s“Bob” operating system. He also invented those handy little help-balloon pop-ups “Tool- Tips”! He brought to market the world’s first Virtual Reality Operating System. He also designed the first Artificial Intelligence Nuclear Waste Tracking System for the United States Department of Energy.

Lon has founded over 14 companies, including Paper Models, Inc., based on “Three-Dimensional Internet Advertising” and “Virtual-Electronic-Retailing” (V-E-Tailing) concept for business, promotions, and education for which he was awarded three United States Patents, 60k customers and more than $1m revenue. Lon is a 2017 Pulitzer Prize Nominee and author of multiple innovative bestselling books; “The Social Media Bible,” published by John Wiley & Sons, now in its Third Edition and five languages which hit #1 on Amazon, is the most comprehensive book on social media marketing ever written, and exceeded $2M retail sales.

His bestseller, “The Fusion Marketing Bible”, published by McGraw Hill is published in three languages, hit #3 on Amazon, and the concept is patent pending. The Safko Wheel Marketing Toolkit leverages your existing marketing to make it significantly more effective, while adding to your company’s bottom line, without any additional costs. Lon’s two most recent bestsellers “The Innovative Thinking Bible, Cracking The Creativity Code” is 300 full- color pages of innovative techniques ideas with more than 200 innovative quotes, and 40 brain training exercises and his “A.I. Chat Bots, Unexpected Positive Consequences”, both hit #1 on Amazon.

Lon is also a renowned international speaker, consultant, and trainer, teaching the world’s largest companies the concepts to harness the power of innovative thinking, social media, and digital communications strategies, creating higher productivity and profits. His presentations are personalized to help corporate, government, higher-education, non-profits, and executives improve their operations and performance by cracking their innovative potential. Lon has been recognized for his innovation with such prestigious awards as; The Westinghouse Entrepreneur of the Year, Arizona Innovation Network’s Innovator of the Year, The Arizona Software Association’s Entrepreneur of theYear, twice nominated for the Ernst & Young / Inc. Magazine Entrepreneur of the Year, The Public Relations Society of America’s, Edward Bernay’s, Mark of Excellence Award.

 

Alina Toderascu is the VP of Marketing for CYPHER LEARNING, a company that specializes in providing e-learning platforms for organizations all over the world.

Alina is a marketing executive with 10+ years of experience in marketing and design. Her areas of expertise include marketing strategy, brand management, market research, search engine optimization, email marketing, content marketing, event planning, PR, and more. Alina leads a team of 20+ marketing specialists and is responsible for defining the global marketing strategy of the company, as well as localized initiatives for more than 10 regions worldwide. Beyond her marketing role, Alina also works actively with other departments to improve the onboarding experience of new clients, design attractive instructional content for clients, and define customer success strategies.

 

Amanda Davis is the Founder and Chief Idea Officer of Hudson Davis Communications. With nearly two decades of experience in B2B marketing, Amanda has worked with some of the worlds biggest companies across a variety of verticals including entertainment, travel, real estate, finance, mining, manufacturing, and more. She is an expert in developing marketing, communications, and brand strategies that amplify business for companies of all sizes. Amanda received her Bachelor’s degree in business communication and marketing from the University of Phoenix and a Master’s degree in Communication Management and Marketing from the University of Southern California. She lives in Southern California with her husband Nick and dog Phoebe. 

 

 

Moderator

Kuntal Shah Warwick - Global Advisor

Propelled by a vision to connect businesses across cultures and boundaries, Kuntal strives to deliver brilliant creative with business and industry insights. She has strategic communications, marketing, and partnership experience across sectors, with a more recent focus on innovation industries, global and digital trade. As KSW Consulting evolves into its second decade, we embark on a more global mission to help enterprises grow, communicate and tell their stories as impactfully as possible. She serves as a Global Advisor with Global Chamber and as a consultant with the California International Trade Center and Small Business Development Centers.
 
Kuntal's team helps a variety of businesses and organizations find worldwide success by launching or expanding into international markets. She also loves travel, arts, design and the outdoors!
 

Co-moderator: Doug Bruhnke - Founder/CEO of Global Chamber®. Doug is a global trade advocate, entrepreneur, speaker and author (2022) dedicated to helping members of Global Chamber® successfully reach new markets across 525 metros - everywhere! He is a two-time expatriate with Dupont in Tokyo and Singapore with 35 years of global business experience in nearly all countries and segments. Doug is a regional advisor for the U.S. Global Leadership Coalition and a member of the Arizona District Export Council. He has a B.S. in Chemical Engineering from the University of Utah, an EMBA from Michigan State University and is co-inventor on 5 patents. Doug was born in Mt. Kisco, New York, and these days you can find him mostly on zoom, and sometimes in Scottsdale, Arizona or Palo Alto, California. Hear the Global Chamber® story here.

 

About Global Chamber®

Global Chamber® is a growing and collaborating community of CEOs, executives and leaders in over 525 metro regions around the world, connecting member businesses to new opportunities for advancing growth and success. It's the only chamber of commerce in the world operating in hundreds of locations that helps exporting, importing and investing for members to connect through warm introductions to clients, partners, projects and resources.

 

 

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